The fan motivation factor which allows a fan to step away from his life during a game is?

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Abstract :

The Sport Fan Motivation Scale (SFMS) is an instrument designed to measure eight different motives of sport fans (eustress, self-esteem, escape, entertainment, economic, aesthetic, group affiliation, and family). Warm (1995) presented preliminary evidence that the SFMS is a reliable and valid assessment tool. The current set of three studies was designed to expand on the Wann (1995) research. Study 1 was intended to test the factor structure of the SFMS using a sample that was more heterogeneous than previous samples. Confirmatory factor analysis indicated that the integrity of the factor structure remained. Study 2 investigated the relationship between preferences for a specific type of sport (i.e., individual versus team and aggressive versus nonaggressive) and scores on the SFMS subscales. As expected, participants with a preference for an individual sport reported higher levels of aesthetic motivation than persons with a preference for a team sport, while persons with a preference for a team sport had higher scores on the eustress and self-esteem subscales. Also consistent with predictions, persons with a preference for a nonaggressive sport reported higher levels of aesthetic motivation than individuals with a preference for an aggressive sport, while those with a preference for an aggressive sport scored higher on the economic subscale. Study 3 tested and supported the hypothesis that individuals with intrinsic athletic motivation tend to be intrinsically motivated as fans, while persons with extrinsic athletic motivation tend to be extrinsically motivated as fans. General discussion centers on gender differences in SFMS scores and the relationship between SFMS scores and the degree that an individual is a sport fan.

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Copyright: COPYRIGHT 1999 University of South Alabama

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Gale Document Number: GALE|A54194991

factors affecting attendance according to Ferrieria and Armstrong

popularity of sport, game attractiveness, free offerings and promotion, pregame and ingame entertainment, physical contact, convenience and accesibility, facility, and cost

weather and parking, ticket cost, promtional events, team success, attributions for team success, and presence of star players

other factors influencing attendance

process of understanding why fans attend sporting events

Trails attendance influencing factors

vicarious achuievement, acquisition of knowledge, aesthetics, social interaction, drama/excitement, escape, family, physical attractiveness of participants, quality of physical skille

self-esteem enhancement, diversion from everyday life, entertainment values, eustress, economic value, aesthetic value, need for affiliation, and family ties

fans feel accomplishment when their favorite teams or player are winning

What are the three atecedent conditions related to BIRGing?

expectancy disconfirmation, team identifcation, and quality of opponent

cutting off reflected failure

Cutting off reflected success, winning and negative 

Diversion from everyday life

Watching sports is seen as a means of getting away from it all

uncertainty of sporting events drams and excitment

positive levels of arousal, stimulation to senses, "Gentlemen, start your engines!"

gambling on sporting events

sporting events is a means for fostering family togetherness

Game attractiveness (Def.)

Perceived attractiveness for each game; a situational factor that varies from game to game and week to week

Ex) opposing/home team quality, strategy displayed, athleticism, skills displayed

controled (ticket prices) and uncontrolled (average income)

tv, radio, internet vs live events

-age -race -ethnicity -location occupation

Physical surroundings of the stadium that impact spectator's desire to stay at the stadium and ultimately return

availability of parking, ease of entering and exiting the park, location of parking relative to the stadium

Refers to the exterior and interior appearance of the stadium

Specific interior design consideration that represents a separate dimension of sportscape; focal point of the interior

Believed to have a negative influence on a spectator's pleasure

The perceived comfort of the seating and spacing of seats relative to each other

Whether spectators can move freely about the stadium

provides information or directions for customers

Amount of room for attendees to move about the facility

8 value dimensions to sport to the community

1. community solidarity
2. public behavior
3. pastime ectasy
4. excellence pursuit
5. social equity
6. health awareness
7. individual quality
8. business opportunity

* A value of sport to the community
Sport enhances the image of the community and community harmony, generates a sense of belong and helps people feel proud

encourages sportsmanship, reinforces positive citizenship, encorages obedience to authority, and nurtures positive morality

* A value of sport to the community
Sport provides entertainment and brings excitement

sport encourages achievement and success, hard work, and risk taking

sport increases racial and class equality and promotes gender equality

sport eliminates drug abuse, encourages exercise, and promotes active lifestyle

sport promotes character building and encourages competitive traits

increases community commerical activities, attracts tourists, and helps community economic development

perceived interest of sports

- The personal commitment and emotional involvement customers have with sport organization

- Enhanced long-term loyalty in sport fans

- Sponsorship opportunities resulting from ability to tap into strong emotional connection between a fan and his or her sport team

Fans that attend games for social interaction/entertainment benefit

Fans that identify with team or player but only for a limited time

Long-term commitment to sport, team or player

small increases may produce great fluctuations in demand for tickets

managerial benefits: decreased performance outcome sensitivity

fans that are vested will be more tolerant of poor seasons

Which of the following is a factor of fan motivation?

Fan Motivation Scale The psychological motivating factors that Wann (1995) uncovered are entertainment, aesthetic pleasure, escape, eustress, family needs, group affiliation, self-esteem, and potential economic gain.

What are the economic factors that influence game attendance?

Economic factor. Aspects that may influence the decision of attending a sporting event are: (1) the price of an individual ticket, (2) free tickets, (3) discounted tickets, (4) availability of tickets online or phone applications, and (5) the price of items at the concession.

Is the physical surrounding of the stadium that impact spectators desire to stay at the stadium?

The sportscape is the physical surroundings of a venue that impact spectators' desire to attend, stay at, and ultimately return to a venue and/or event.